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Venmo Redesign A UX Case Study https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1557462878403-H76GEBQIK8GTO8255BMP/Frame+3.jpg Design Tools Used: SurveyMonkey, InDesign, Illustrator, OptimalSort, Draw.io, Figma, and Google Drive (docs, sheets, slides) https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1560726916376-RTWRG1O1K1O1SODSXP25/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1612894505379-YXW7G4O0076VTD6LPQXB/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561138379242-0MPRRTS6K0TP13DF4ONH/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/16d0664d-7479-48eb-9300-9baffd486fbb/Feature+management+mock.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/a7102a76-6b06-4186-afa2-54d93df9e626/Persona+4.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/bbfebb0b-ad82-465d-9349-442cf437dc83/Surfaces.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/c82157bc-e7bb-45b6-9246-d3c126c23a8f/Operational+monitoring+mock.png Design - Make it stand out Operational monitoring page https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/5e6f7541-0d16-438e-bec8-30e5ac91280b/Feature+management+mock.png Design - Make it stand out Feature management page https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/9b982655-b1e8-42f1-9d8a-4a6907732ab0/Utility.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/b10a932b-3319-4d96-b1a1-1f8886eb0592/Persona+5.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/05a1f601-f580-4f34-b66c-046d6d120371/Teecton+Cover+today.png Design - Tecton AI Tecton https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/ca2d109a-b0db-4576-b821-3f9e1824dcc9/Persona+2.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/c9b4a906-42b6-4ec8-bfa3-1573f27efe7b/Wireframe+3.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/18208ebc-15ad-4e52-bcfb-91854f03d310/Iconography.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/67ba3ebe-a0b4-496b-95c4-dad04ad3836e/Overview+mock.png Design - Make it stand out Overview dashboard https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/cde7532e-4193-4888-8b87-fe099c5aee18/Feature+details+page.png Design - Make it stand out Features details page https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/dc1a093c-1ab8-441f-bf47-72484eb62835/Type.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/3f8fe826-3622-47c5-9726-813698ae8569/Data+sources+mock.png Design - Make it stand out Data sources page https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/00a0353a-352e-47f1-a8eb-1fee35e18f18/Data+source+details+mock.png Design - Make it stand out Data source details page https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/5d0caea7-939b-40b9-91fd-8557ebe368fe/Tecton+spacing+scale.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/22816eb3-2898-47f5-9b33-84fae3855f43/Add+new+feature+mock.png Design - Make it stand out Add feature modal https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/194e6e9d-9f0e-42d6-b9bb-c40ff8f64718/Wireframe+2.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/76cb96db-4ce5-4843-8d95-a2bb3225d913/Neutral+scale.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/11c6a53e-e02a-4179-8275-c05fb4180c91/Tecton+incident+ticket.png Design - Make it stand out Incident ticket modal https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/7b522a2b-f7ab-4815-808a-c7b87648db93/Persona+1.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/7d3dddf7-58f3-4291-89f3-d7f4882b5a22/Data+viz.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f537f4b3-31ea-4846-9aad-d33254c8e13e/Operational+monitoring+mock.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/de227e51-86d5-4dce-9eaf-76da898b48a0/Type+scale+tecton.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/726a18b8-dc07-45db-8bcd-8d8fa7c35c7f/Spectral+colors.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/bf17d152-0199-4dd7-89ef-6a57175b1c12/Feature+details+page.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/42b3453d-c1fb-4362-96db-ca5f3aad83f6/Wireframe+1.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588114391008-N98Z18U2C68JZ5OVZRP9/smartmockups_PeriodicType.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589511159130-Q8BL4BJMR3899O4WI1CH/PeriodicTypeColor.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589511126894-XGTAIDNGLQXDH3KKSO5C/PeriodicSpacing2.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588098504331-0YECQFQ6MQNWHLI88VLJ/StockIMage_Collaboration.jpg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588102114369-2KJBRR5OC50J4KU5G744/Stock_Collaboration%2B2.jpg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589498048018-KR1T3LN4INVOTIOKWOU9/PeriodicPrimaryColors.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589498072399-50WMGYO27ZUXMCAJ12Z3/PeriodicSecondaryColors.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588044916845-HIBQU1VKVYHF8Y12S6SQ/smartmockups_CleanPeriodic.jpg Design - Periodic Design System https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588100529130-2TSB9SQ0ISZR2YX8VZQC/smartmockups_Old_Styles_O1.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588104964484-NX3E0T1H0554SW42YF3U/AuditIMage_BannerHierarchy.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588105057654-8VSLZ6HZ3QT60TSE2AXG/AuditImage_Buttons.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588105081750-PBYVLP9BXBCLEWRH1SWT/AuditIMage_EmptyState.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1588105151085-JJPOBDD1P2DJ3O2UJXV8/AuditImage_Spacing.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589511182320-MGFM3NFYY2JQODSZ4M8B/PeriodicTypography.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1603734803667-0APWSSSGXY7R14U6H51J/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1601319048950-R9RKXOFLIYTRLSN5UW8T/Wireframe+-+Quickstart.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589256905697-LMKBL274T2R30U5WOI61/Wireframe_Quickstart_2.JPG Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1605466475421-XZNC7LLB0GF8WEDE0HW0/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589256930083-LHDW5OZM3NGS0A8CWLUO/Wireframe_Quickstart_1.JPG Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1601319349907-I8ER2I8FG59MYHEEE16Y/Wireframe+-+Task+Guide.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1603727973149-LUIRWFCPKRKILKX9GNWQ/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1605466531598-I6SHUCR7LGZGSD5BLMG7/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1603573000570-WYIFWR5282YME9MX42L0/image-asset.gif Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1603727110859-0J12J7LZBA9MXDNA4XC6/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1605466191400-B687ADTHQE6J60TXEAQ4/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589257009963-UA7EK4J4IFR2OO82ZEI8/Wireframe_Numbered_Cards.JPG Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1591569194915-RPLZ03MUE5XL1Z3WUJI0/UX+Audit.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1601319536929-AW98MZTU25Y41HLVNIIW/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1589257056338-QI86N2DMXTP64RTWVM9X/Wireframe_Task_Guide.JPG Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1603574593206-4QWFSHBY4B11FK2LDT24/image-asset.gif Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1601325170094-CNG8073NBDB0DRG68RJM/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1603576446361-XVXUQJPYVW4CLRACMQZK/image-asset.gif Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1602530436689-BA85XWMKEBLFQTZAU3ED/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/df250ad8-5f4d-4e61-9fe3-9b99b17e2f66/MANTL+-+type+scale.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/803330b5-c1b8-4e86-93b3-f87de4970041/MANTL+Nav+Wireframe+1.png Design Initially, I revisited the left drawer design, organizing it with three main items: applications, businesses, and consumers, with additional options like settings and support at the bottom. Pros: Familiar layout; direct access to main areas from any page. Cons: Consumes significant screen space; limited justification for its use given only three primary items, potentially underutilizing the available space. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/d71514bd-e484-448e-ac68-736ce707ab10/MANTL+-+Relationship+Mapping.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/634b74e9-a90e-4e35-8576-1c81a68c743f/MANTL+Wireframe+Form+2.png Design Initially, I explored using a modal window for each section of the application, such as the "business overview." Pros: Keeps the user focused on one task at a time without overwhelming them with the entire form; can reduce cognitive load by segmenting the process. Cons: Interrupts the flow of work as users must open and close modals repeatedly; can create frustration if users need to reference information from another section, as switching between modals is cumbersome. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/c36c1348-9988-479d-baf6-ee4db5b1435f/MANTL+Wireframe+Nav+2.png Design I implemented a top navigation bar featuring applications, businesses, and consumers. This design included profile access and notifications, with other non-branch product areas tucked away in an overflow menu. Pros: More screen space for content; sleek and modern appearance. Cons: Important product areas hidden in overflow menu, reducing discoverability and potentially increasing the number of clicks to access these areas. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/b617872d-4bc7-4a14-bf2b-82172d318df8/Incomplete+business+application Design Application page: Shows an “open tasks” floating action button and an "Incomplete" chip indicating unfinished sections, offering users immediate visual cues on what needs attention. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/b7d6201c-0c39-412e-89c9-8d855b45dc93/Consumer+account+oopening+process.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/3b06f68f-c879-425c-a073-2a8a3615a7ff/MANTL+-+IA.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1594698558140-H7HTJKOMUX8E0C2AB96X/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/21a7496e-dbfb-4f6d-b084-7ab8ace176fb/MANTL+Cover+Photo Design - MANTL Bank Account Opening https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/ebe9763a-099f-4830-96c5-9bb2f8f6f150/MANTL+-+Channels.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/168da263-76e9-4922-b3c1-8a496a9fb235/Consumer+customer+page Design - Make it stand out Consumer Page: Displays the new consumer page, specifically designed to streamline the management of consumer information and account settings within the branch setting. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f9146b36-3d75-4775-b6da-d1a25a2f9843/Business+accoount+opening+process.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f6150433-f21d-430a-b2ab-b4ef4f297d08/Consumer+checking+application Design A completed consumer application https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/b5733124-6d3b-427b-927d-7cf4a6435c0f/Persona+2.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/6422f9bc-5833-4720-a420-3ea816ebac99/MANTL+-+Search+and+Filter.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/c97d5b0f-0daa-4b95-8833-d3d41dc84f5b/MANTL+-+Send+to+customer+3.png Design - Make it stand out Success toast: Upon sending, a toast notification confirms the successful transmission and includes an 'Undo Send' option. This feature supports the heuristic of 'error prevention' and 'user control and freedom', offering users a chance to retract the action immediately if made in error, ensuring flexibility and reducing potential stress or confusion. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/3ab4fcfb-50f3-4fc6-8530-7bc0aa922f9f/Persona+1.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/0ebfbfd5-2396-4bb9-8d32-34e76134bcc1/Business+customer+page Design - Make it stand out Business Page: Highlights the updated business page layout, which now integrates more detailed information and direct access to related applications, accounts, and profiles. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1594698810169-I7G5O6ARIOFWYIK147MI/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/3df88408-84ee-484f-a26f-3a7a3bf2c30d/Account Design - Make it stand out Account Page: Provides a preview of the booked account page where bank admins can start to engage with the account, offering basic management tools in this initial release. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1594698299379-EJX69M4N5A67WSROS3ID/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/09b3f844-d907-4639-a830-6a592f140f42/Business+checking+application Design A completed business application https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/279820e8-aac3-44da-b97c-6ae5ecca4919/MANTL+wireframe+form+1.png Design Finally, I explored a wizard-style interface that combined the full-page view with a top navigation bar labeling each section. Pros: Offers clear guidance on the form's structure and progress, making it easy for users to jump between sections without losing context. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/d88f6ca3-4496-4c17-8fb9-ed98eabbdf55/All+consumers Design - Make it stand out Consumers: Mirroring the enhancements made for businesses, consumer profiles received the same flexible search and filtering capabilities https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/043d1890-78ef-4477-9163-1ca93ca3f585/MANTL+wireframe+nav+3.png Design Based on stakeholder feedback emphasizing the need for seamless navigation between in-branch and self-service channels, I integrated a left navigation bar for easy toggling between different product modes, alongside a top bar. Pros: Enhances discoverability of both main and ancillary product areas; supports user familiarity and ease of transition between different modes. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/2a865f18-ed90-493b-8a0f-30e8f33fabb0/All+accounts Design - Make it stand out Accounts: Users can now perform searches by account name, customer name, or account number, and apply multiple filters to refine their view. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/c7a8a470-c599-47bf-b437-215ad4cba340/BAO+business+application.png Design - Make it stand out Application navigation: Users are taken directly to the section of the application form that they accessed either through the open tasks menu or from the section they clicked on the application page. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/e7bdad97-fc53-4b5e-8e4c-8eb3c840956b/All+businesses Design - Make it stand out Businesses: The search functionality was expanded to include name searches alongside core and tax ID options, with added capabilities to filter results based on various criteria. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/e7e18885-9998-4bbe-859b-fdedf42a3ab1/MANTL+account+flow+chart.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/ea4d9da4-8239-4098-874c-2f7c80a30a1c/MANTL+-+Send+to+customer+1.png Design Application page: The 'Send to Customer' button is strategically placed next to the 'Submit Application' button at the top of the page. This positioning clearly conveys to users that both actions are applicable to the entire application. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f547bd17-e547-4554-bac8-f82bcf889723/MANTL+my+design+process.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/ac8a0c3c-222f-4a9b-b390-b2fd3e16a4ee/MANTL+wireframe+3.png Design Next, I explored a full-page form that included all sections with a progress bar at the bottom. Pros: Provides a holistic view of the application, allowing users to see the entire form at once; the progress bar helps users track their completion status. Cons: While it informs users of their progress, it doesn't allow them to easily navigate between sections. Users might feel lost without clear labels, leading to potential errors or overlooked sections. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/776e3bed-c76e-4af1-9f7c-661d1666b710/MANTL+total+research.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/c52bb2f1-af9a-443e-a959-5f6c02b5238a/MANTL+-+Spacing+scale.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/3f2d5967-f9f8-486a-be17-84da81bb59c4/All+applications Design - Make it stand out Applications: Users can now perform searches by application name, customer name, or application ID, and apply multiple filters to refine their view. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1594697800420-0CFC1UG0I6WI1OL0KWSB/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/026bda1e-9fdb-4dbe-a2b8-7672c87c23f6/Remaining+tasks Design - Make it stand out Open tasks menu: Displays the open tasks menu that appears when the floating action button is clicked, listing sections that require completion, allowing users to select and navigate directly to the area. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/4a0f079a-9516-4c1a-a4f6-616d433a38ec/Business+account+application+page Design - Make it stand out Application Page: Showcases the redesigned application interface with enhanced navigation and accessibility features. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/e84b6965-723f-4d96-b361-8594c33bb8da/MANTL+-+Send+to+customer+2.png Design - Make it stand out Confirmation modal: After clicking 'Send to Customer', users are presented with a modal to confirm their action. They can select the recipient related to the business and add a custom message, enhancing clarity and personalization. This step respects the heuristic of 'user control and freedom', allowing users to review and confirm their actions before finalizing them. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561931728398-RB5PX66ZFNKD7CB3CZSY/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561928250817-NN50QY2EPZZ4GJNS7HGK/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1557357340553-PNKJM5SA34FWY3MQNLPT/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1557435614961-27UXKCH553SRPVCCTP0P/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561931773888-4CBOOKA1YLMU2B0YCIRZ/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1557434925457-1LJITULKNFZJIAAQ4ODG/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1560726895047-PTEYEQ7JCEVE2AWO1DP7/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1563130309306-H6OVLFXXSDVI5LJQSP38/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1563134122273-1MVV4QE4J1QF2STFPVY8/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1557462878403-H76GEBQIK8GTO8255BMP/Frame+3.jpg Design Tools Used: SurveyMonkey, InDesign, Illustrator, OptimalSort, Draw.io, Figma, and Google Drive (docs, sheets, slides) https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561928653733-JA9YFXX86LLSLD3EAAKI/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1560726933379-JGY8LEG28G9PDNGTBLUT/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1563133264137-OSLFD79I63UGXSLXERQ9/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561447017688-VPJIEJDGIUHM35GC0I9I/VenmoWelcomePageMock.jpg Design - Venmo Redesign A UX Case Study https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561929223012-BDKBVR3DFPLC2JBVILV4/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561931753426-1VXH0AQ2LXG1BR10O8MW/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561138379242-0MPRRTS6K0TP13DF4ONH/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1557462229017-GXUS1LO5AYIKVWCG1REI/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561928334564-PPQXAK9DCAG6D1ENCQ3J/image-asset.jpeg Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1560726916376-RTWRG1O1K1O1SODSXP25/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1563129744157-9SCW4EWIC0DSW2WTZX9Y/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561446781452-9MHF6VU61AR45WUREWNX/VenmoRedesignPersonasBorderlessFinal3.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561446791712-IP59FR8DVBQR0V4HKEYD/VenmoRedesignPersonasBorderlessFinal.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1561446806044-SJTW3GJ0PMTGE2TLUGEM/VenmoRedesignPersonasBorderlessFinal2.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1563132465489-W4L4RHQ84YMW9JSFU0R2/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1560726951271-TTNAP1JVH3BMP6BZI9WP/image-asset.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/9b026818-1451-4311-b2a8-55b948df1511/Apply+rec+2-+Comp+2.png Design - Make it stand out Glassdoor https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/bdfe0411-eb23-478d-abbe-539e7ee892fb/ZipRecruiter+new+Company+Pages+1.png Design - Make it stand out Newer version of the company page (70% of companies) https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/874b0d7e-c530-48c8-bb64-b4246eaa20f0/Old+job+page4+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/19e5629b-4885-45ec-84a0-2c1c25d7cea4/New+messages+3+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/2d6462ec-f7fe-4c97-9e9e-67fca80a65cd/Explore+bar+new+today+2.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1722802364810-VHJBWLZ1VVKRWWGAR50S/Zip+Old+Mobile+Home.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1722802550196-M4MWPLJPEFRM14KO4HTI/Zip+Old+Mobile+Job+Page.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1722802384465-3E8R85VXO5IUUCWIT42W/Zip+Old+Mobile+My+Jobs.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1722802393505-2L68UN21IA0KQWBM3LF0/ZIp+Old+Mobile+Messages.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1722802431122-JC8YNLRX4AGUQL94PA6D/Zip+Old+Mobile+Notifications.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1722802442564-JH86LIK52RVGYWTI5C9S/Zip+Old+Mobile+Profile.png Design https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/5eaa735f-9b97-49a0-a634-4fb765815b02/Recs+OG+3+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/0d4c331d-9bc7-4c47-ac6b-0507396586b1/Job+page+preferences+2.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1ad5445a-9c69-40b0-b062-5fdddc8f4a20/AI+apply+1+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/2600269d-120d-432b-b13c-6c946518f741/Search+rec+2-+indeed.png Design - Make it stand out Indeed https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/983a31a7-200e-42f1-bc34-ff994debfedb/Job+seeker+segmentation.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1e10418b-fc60-474e-b51b-8211e90b59fa/Search+rec+1-+Comp+1.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/bf971399-eed5-4684-a0dd-7420e510d4ab/Search+rec+2-+Comp+2.png Design - Make it stand out Glassdoor https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/8a2ec9a1-cffa-438a-b607-c5b613f65046/New+company+page+2+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f9f03306-befc-452e-a291-35ffd726944a/Consumer+strategy+persona+1.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/042e0eeb-74fd-4826-8f84-0695bb0b5b93/Ziprecruiter+Old+Company+Page+1.png Design - Make it stand out Older version of the company page (30% of companies) https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/bde3e867-6005-46e0-8784-854548b180e2/Messages+M2+today.png Design - Make it stand out IOS messages https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/d125ff2b-628f-4883-be39-15b147490afd/Linkedin+video+call.png Design - Make it stand out LinkedIn video interview https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f5813f6b-5ce3-4ef5-8a91-aa8882f83bc7/AI+apply+3+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/df16bc13-49b4-40d4-a23d-23d432cdc4db/Explore+bar+new+today+1.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/b70b0447-8780-4b7c-a2ab-3ce7cc5f63e2/Search+rec+4-+Comp+2.png Design - Make it stand out Glassdoor https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/1a319d68-bab2-4c2b-84e1-d5602367a979/New+company+page+4+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/4615ef86-6d32-4397-a679-a01cc1913ab6/Explore+bar+new+today+2.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/f157fdf4-6cee-4661-a5f4-26760eb14b26/Old+job+page1+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/366321ba-b2a9-444a-bd8e-1f7390678034/New+company+page+1+today.png Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/0535d42b-1ae6-4bc2-8c70-09c987301fc3/Old+apply+3+today.png Design - Make it stand out ZipRecruiter job page https://images.squarespace-cdn.com/content/v1/5cd33262a09a7e28d41b208c/0989903b-2420-4901-bc10-57b762e2cde2/Old+messages+2+today.png Design - 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